Senior Direct Marketing Associate (Nigeria)

Reliance Health uses Technology to Make Healthcare Accessible and Affordable. Through an integrated approach that includes affordable health insurance, telemedicine, and a combination of partner and proprietary healthcare facilities, Reliance Health offers innovative healthcare solutions that meet the needs of emerging markets.

We are recruiting to fill the position below:

Job Position: Senior Direct Marketing Associate (Nigeria)

Job Location: Remote
Job type: Full-time
Category: Brand and Growth

Description

• We are currently hiring a Senior Direct Marketing Associate who will focus on attracting new customers using direct channels like events, email, referrals, influencers, and offline advertising.
• This role involves planning and running campaigns, creating engaging content, and working closely with other teams to ensure everything aligns with the company’s goals.
• The role also includes monitoring campaign performance, reporting key insights, and continuously optimizing efforts to drive better results.

You will be Responsible For:

• Plan and execute campaigns across events, email, referral programs, influencer partnerships, and offline advertising.
• Develop high-impact content aligned with business goals to support customer acquisition and engagement.
• Collaborate with teams like sales, brand, and growth to align strategies and objectives.
• Manage referral and influencer programs to increase brand visibility and conversions.
• Use analytics tools to track performance and optimize campaigns.
• Oversee events and offline marketing activities such as billboards, radio, and on-ground activations.
• Ensure consistent messaging and content distribution across channels for maximum reach.
• Provide actionable insights and performance updates to stakeholders.
• Build relationships with external partners, including media agencies and influencers.

Requirements

• Minimum of 3 years of experience in marketing, focused on customer acquisition.
• Proven success in managing campaigns across multiple channels.
• Strong content creation and copywriting skills.
• Experience using analytics tools to measure campaign success.
• Ability to manage multiple projects and work collaboratively.
• Experience with event and offline marketing.

Benefits
At Reliance Health, we prioritize our people and their well-being. Our benefits package is designed to support your success, growth, and happiness. Here’s what you’ll enjoy:

• Remote-First Environment: Work from anywhere while staying connected to a vibrant, collaborative team.
• Competitive Salary and Benefits: We offer a salary that’s benchmarked against the best in the industry, ensuring your expertise and impact are fully rewarded.
• Premium Health Insurance: Comprehensive health coverage for you and your family, because your well-being comes first.
• Unlimited Leave: Take the time you need when you need it—no limits, no questions.
• Meaningful Impact: Play a key role in transforming customer experiences and shaping healthcare innovation.
• Collaborative Work Culture: Join a supportive, inclusive, and team-focused environment that celebrates diversity.
• Growth Opportunities: Access tools, mentorship, and resources to elevate your skills and career.
• Learning & Development Allowance: We provide an allowance to support your ongoing professional growth and skill enhancement.