Pay: ₦200,000.00 - ₦600,000.00 per month
Job Type: Full-time
Location: Onsite - Ikeja, Lagos
About Punch:
Punch is a full-service digital agency expanding into AI services and solutions. We're building cutting-edge AI capabilities to help businesses transform their operations and customer experiences. As we scale our AI services division, we need a driven sales professional to spearhead our direct outreach efforts and connect with companies ready to embrace AI transformation.
We are seeking a detail-oriented Sales Outreach Specialist to lead our direct marketing campaigns and drive growth in our AI services business.
What We Look For:
We value precision, technical curiosity, and results-driven professionals who can adapt quickly in a fast-paced environment. We provide opportunities to work with cutting-edge AI technologies while building your sales and marketing expertise.
Job Responsibilities:
Direct Outreach & Lead Generation:
- Execute direct outreach campaigns targeting companies that need AI services and solutions
- Identify and research potential clients across various industries who could benefit from AI implementation
- Conduct outbound sales activities through email, phone calls, and text messaging
- Build and maintain prospect databases with detailed company and contact information
- Qualify leads and schedule meetings for senior sales team members
Campaign Management & Automation:
- Set up, manage, and optimize multi-channel automation campaigns (email, SMS, phone)
- Ensure email deliverability by monitoring spam scores, domain reputation, and inbox placement
- Configure and maintain CRM systems and sales automation tools
- A/B test different messaging approaches across email, phone, and text channels
- Monitor campaign performance metrics and provide detailed analytics reporting
Technical Implementation:
- Troubleshoot technical issues with campaign tools and platforms on-the-fly
- Implement email authentication protocols (SPF, DKIM, DMARC) to improve deliverability
- Manage email warming processes and sender reputation maintenance
- Configure tracking pixels, UTM parameters, and conversion tracking
- Integrate various sales tools and platforms to create seamless workflows
Performance Optimization:
- Analyze campaign metrics including open rates, response rates, conversion rates, and ROI
- Create detailed reports on outreach performance and present insights to management
- Continuously iterate and improve messaging based on data and feedback
- Conduct competitor analysis and market research to refine targeting strategies
- Optimize send times, frequency, and segmentation for maximum effectiveness
Skills Required:
Sales & Communication:
- Minimum 2 years of experience in B2B sales, outbound marketing, or business development
- Excellent written and verbal communication skills with ability to craft compelling messaging
- Strong phone presence and ability to handle cold calling effectively
- Experience with consultative selling and solution-based sales approaches
- Ability to understand and communicate technical AI concepts to business stakeholders
Technical & Analytical:
- Detail-oriented with exceptional organizational and project management skills
- Proficiency with CRM systems (HubSpot, Salesforce, Pipedrive) and sales automation tools
- Understanding of email marketing platforms and deliverability best practices
- Experience with analytics tools (Google Analytics, email marketing analytics)
AI Services Knowledge:
- Understanding of AI/ML applications in business (chatbots, automation, data analysis, etc.)
- Ability to identify AI use cases and pain points in different industries
- Familiarity with current AI trends and how they apply to business solutions
- Technical curiosity to learn about AI services and communicate value propositions effectively
Problem-Solving & Adaptability:
- Ability to figure things out independently and solve problems on-the-fly
- Strong research skills for prospect identification and market analysis
- Adaptability to work in fast-paced startup environment
- Self-motivated with ability to work independently and meet targets
- Resilience in handling rejection and maintaining consistent outreach volume
Bonus Points For:
- Experience selling technical services or software solutions
- Knowledge of AI/ML platforms and tools (OpenAI, Google Cloud AI, AWS ML)
- Background in lead generation for B2B SaaS or technology companies
- Experience with LinkedIn Sales Navigator and social selling
- Understanding of marketing automation and lead nurturing workflows
- Previous experience in agencies or consultancy environments
Benefits at Punch:
- Competitive Salary & Performance-Based Commissions
- Paid Time Off & Holidays
- Health & Wellness Support
- Professional Growth & Development (including AI/ML training)
- Collaborative Culture & Recognition
- Access to cutting-edge AI tools and technologies
- Opportunity to be part of the AI revolution in business
- Operational Support & Relocation Assistance
Ability to commute/relocate:
- Lagos: Reliably commute or planning to relocate before starting work (Required)
Language:
- English (Required)
Location:
- Lagos, Ikeja (Required)
Join us in connecting businesses with transformative AI solutions. Help us build relationships that drive innovation and growth in the rapidly expanding AI services market.
Job Type: Full-time
