Reports To: Senior Manager - Voice Business
Division: Marketing
Mission:
- To support the development, implementation, and performance monitoring of voice propositions and initiatives.
- Provide relevant and up-to-date information to aid proper decision-making within the authority limits of the voice business manager.
Description:
- Provide input into the development of marketing plan that plays a role in effective product development, launch and quality adoption within the voice business.
- Monitor projects and ensure they are delivered to budget and on time.
- Implement marketing strategies and initiatives to drive acquisition, usage, and revenue growth of MTNN’s voice customers.
- Support in the coordination of voice business promotion, product launch and re-launch from end-to-end.
- Develop work implementation plan, ensuring it is in alignment with the business strategy of the segment.
- Continuously identify, review and monitor demographic profiles for MTNN voice business.
- Work with the Voice Business Manager in the development of advertising/communication concepts in support of MTN’s brand building initiatives that can be successfully executed in the Voice Business. Support in building the Voice Business through advertising, media and any other marketing means while managing relationship with key media agencies daily.
Education:
- First degree in any related discipline Fluent in English
Experience:
3 – 7 years’ experience in an area of specialization; with experience working with others
- Customer contact and understanding of consumers.
- Marketing plans, advertising materials and product life cycle monitoring
- Experience in Telecommunications Industry/FMCG
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