Growth Marketing Manager

Expedier

Marketing & Communications

Job Type: Full-time

Work mode: Remote

Job Summary

We are seeking a detail-oriented and data-driven Growth Marketing Manager to join our organisation. The successful candidate will play a key role in analyzing marketing performance, monitoring campaign effectiveness, and providing actionable insights to optimize customer acquisition, engagement, and retention.

Responsibilities

• Analyze and report on the performance of digital marketing campaigns (paid ads, SEO, social media, email, partnerships, etc.) to ensure ROI and effectiveness.

• Track customer acquisition, conversion rates, churn, and retention metrics across multiple marketing channels.

• Develop dashboards and performance reports for management, providing insights and recommendations to improve marketing strategy.

• Collaborate with the finance and growth teams to align marketing spend with overall business objectives.

• Conduct competitor and market analysis to identify opportunities and gaps in product positioning.

• Optimize campaign performance by testing creative, channels, and messaging.

• Monitor budget utilization and provide recommendations to maximize efficiency.

• Work with product and sales teams to support go-to-market strategies and product launches.

Qualifications

• Bachelor’s degree in Marketing, Business, Mass Communication, or a related field.

• 3–5 years of proven experience as a Marketing Analyst, Performance Analyst, or a similar role (preferably within fintech or financial services).

• Strong understanding of digital marketing channels and performance metrics.

• Proficiency in analytical and reporting tools such as Google Analytics, Power BI, Tableau, or similar.

• Advanced Excel/Google Sheets skills and strong data analysis capabilities.

• Knowledge of marketing automation tools (HubSpot, Mailchimp, or similar) is a plus.

• Strong financial and business acumen with the ability to connect marketing performance to company growth.

• Excellent communication and presentation skills.

• Ability to work in a fast-paced, startup environment with cross-functional teams.

• Other Tasks: Execute flawlessly on any other task assigned to you from time to time.
  

Salary Budget: 400k-500k

<