- The Social Media Manager will be responsible for developing, implementing, and managing the school's social media strategy.
- This role aims to enhance brand visibility, engage the school community, and promote key events and initiatives across various social media platforms.
Responsibilities
Strategy Development:
- Create and execute a comprehensive social media strategy aligned with the school's marketing goals.
- Identify target audiences and develop content tailored to engage and resonate with diverse stakeholders.
Content Creation:
- Generate creative and compelling content for various social media platforms, including Facebook, Instagram, TikTok, Threads, Twitter, and LinkedIn.
- Collaborate with different departments to gather information and showcase the school's achievements, events, and educational initiatives.
Community Engagement:
- Foster positive interactions with the school community, parents, students, and alumni through active engagement on social media.
- Respond promptly to comments, messages, and inquiries while maintaining a consistent and positive brand voice.
Monitoring and Analytics:
- Monitor social media trends, tools, and applications to stay ahead of industry changes and emerging platforms.
- Use analytics tools to measure the effectiveness of social media campaigns and report on key performance indicators.
Brand Management:
- Ensure consistent branding and messaging across all social media channels.
- Implement and enforce social media guidelines to maintain the school's reputation and uphold brand standards.
Event Promotion:
- Collaborate with event organizers to create and implement social media campaigns to promote school events.
- Live-tweet, post updates, and share highlights during major school functions.
Collaboration:
- Work closely with the marketing and admissions team to integrate social media into broader marketing campaigns.
- Collaborate with teachers, staff, and students to feature their accomplishments and contributions on social media.
Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Position as the subject of the email.
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