Ready to transform data, stories, and insights into compelling marketing impact?
We are looking for a Content & Insights Marketing Manager to lead content strategy execution across digital platforms, transform years of Dragnet’s client outcomes and candidate success stories into impactful narratives, and position Dragnet as a thought leader in HRTech, recruitment, and assessment.
We offer you
- A dynamic and purpose-driven work environment at one of Nigeria’s leading HRTech firms.
- The opportunity to create evidence-driven marketing content that shapes perceptions and drives growth.
- A role that allows creativity and insight to reinforce Dragnet’s brand leadership.
- Professional development opportunities, with a culture rooted in innovation, integrity, and excellence.
About the job and your team
You will be a strategic storyteller, combining marketing creativity with data insights. Working closely with the Head of Marketing, sales, delivery, and client teams, you will ensure Dragnet’s impact is visible, measurable, and compliant with ISO quality, information security, and NDPA requirements.
Your role will balance creativity, analytics, and compliance, ensuring every piece of content strengthens trust and credibility with clients, partners, and candidates.
These are some key deliveries
- Content Development: Create high-quality written, visual, and video content showcasing client wins, candidate success stories, and Dragnet’s execution excellence.
- Analytics & Insights: Extract insights from project data and client reports, converting them into white papers, infographics, and impact stories.
- Client Success Storytelling: Build a strong repository of case studies and testimonials in collaboration with internal teams and clients.
- Thought Leadership: Publish insight-based content that elevates Dragnet executives and the brand as leaders in assessment and HRTech.
- Social Media & Trends: Manage Dragnet’s digital presence, monitor industry trends, and ensure content reflects compliance and best practices.
Who are you?
You are a creative, data-driven storyteller who thrives at the intersection of marketing, analytics, and brand positioning. You balance creativity with structure, and are skilled at collaborating across teams to turn insights into measurable impact.
Your qualifications and skills
- Bachelor’s degree in Marketing, Communications, Data Analytics, English, or related field.
- 3–5+ years’ experience in B2B content marketing, ideally in HRTech, consulting, or professional services.
- Proven storytelling and content creation skills (portfolio of thought leadership/case study work preferred).
- Strong data literacy and proficiency in visualization, SEO, and content tools (WordPress, infographics, etc.).
- Excellent collaboration, creativity, and communication skills.
- Knowledge of ISO quality standards, information security, and NDPA compliance in content operations.
Remuneration and Benefits
- Competitive salary package
- Remote work flexibility
- Access to free Udemy training courses
- Exposure to impactful content creation in a compliance-driven environment
- Opportunity to work cross-functionally with marketing, sales, delivery, and client success teams
Additional information
The Content & Insights Marketing Manager reports to the Head of Marketing and is based in Lagos, Nigeria. Dragnet offers flexibility and a professional environment committed to innovation, quality, and growth.
Job Types: Full-time, Permanent
Application Question(s):
- Do you have at least 3 years of experience in B2B content marketing within HRTech, consulting, or professional services?
- Have you created case studies, white papers, or insight-driven content based on client or project data?
- Have you managed content calendars and executed cross-channel campaigns (social, blog, email) to measurable outcomes?
