ACDC Dynamics is the leading manufacturer, importer, and distributor of quality products in the electrical, electronics, pumps and tools industries
Job Summary:
We are seeking a proactive and detail-oriented Marketing Coordinator to support marketing efforts across our network of retail franchise stores. This role plays a key part in ensuring brand consistency, supporting local store marketing initiatives, coordinating campaigns, and helping franchisees drive foot traffic and sales. The ideal candidate has a solid understanding of retail marketing, strong communication skills, and the ability to manage multiple projects simultaneously.
Key Responsibilities:
Marketing Campaign Execution:
- Coordinate and implement national and regional marketing campaigns across franchise locations.
- Work closely with internal teams and external agencies to execute campaigns on time and within budget.
- Support the roll-out of seasonal promotions, product launches, and in-store events.
Franchisee Support:
- Act as the main point of contact for franchisees regarding marketing tools, materials, and inquiries.
- Provide guidance and support for local store marketing initiatives, ensuring alignment with brand guidelines.
- Create toolkits and templates that empower franchisees to market locally and effectively.
Brand Management:
- Ensure all franchise marketing materials and communications are brand-compliant.
- Review and approve local marketing requests or adaptations as needed.
Content & Collateral Development:
- Assist in the creation and distribution of marketing assets such as signage, social media content, email campaigns, POS materials, and digital content.
- Work with graphic designers and content creators to develop high-impact marketing collateral.
Digital & Social Media:
Support the execution of digital campaigns, including social media, email, SEO/SEM, and website updates
Well-organized with a customer-first mindset.
Sound knowledge of market research techniques and tools.
Excellent knowledge of MS Office, marketing software, and online platforms (CRM, Google AdWords, Social Media tools).
Exceptional communication and interpersonal skills.
Creative thinker with attention to detail.
Experience in managing and maintaining strong relationships with suppliers to ensure seamless execution of marketing initiatives and store support.
Ability to support and implement marketing strategy aligned with business objectives