Head of Digital Engagement & Strategic Communications(New Education Standards Award – Africa 2025)

Santos Creations Educational Foundation

Marketing & Communications

? VACANCY ANNOUNCEMENTJoin the Leadership of NESA-Africa 2025 (October 13–17, 2025)

? Location: Surulere, Lagos (Onsite Only)

? Application Deadline: June 20, 2025

? Start Date: June 08, 2025

? Apply to: admin.hr@santoscreations.org

? Residency Preference: Applicants residing in or near Surulere, Lagos

? About SCEF & NESA-Africa 2025

The Santos Creations Educational Foundation (SCEF) is a forward-thinking nonprofit committed to transforming education and leadership across Africa. Our flagship program, NESA-Africa 2025 , is a pan-African awards initiative designed to:

• Engage 5 million people across digital and physical platforms
• Celebrate 5,000 verified change-makers from all sectors of education and innovation
• Establish 60 online local chapters and 17 hybrid chapters across Africa and the diaspora

The program culminates in three milestone events:

• NESA TV Virtual Expo Webinar: October 13–15, 2025
• EduAid Africa Expo: October 16, 2025
• NESA-Africa Awards Gala: October 17, 2025

? About OMBDD – The Division Powering Our Mission

The Online Media, Marketing & Business Development Division (OMBDD) is the digital engine room behind NESA-Africa 2025. From influencer partnerships to grassroots chapter campaigns, OMBDD integrates storytelling, community engagement, and sponsorship outreach into one dynamic division.

? OMBDD 2025 Targets:

• 4.125 million engagements (digital + offline)
• $3 million in projected revenue
• 500,000 webinar attendees
• 150 nominee spotlight videos
• 30 influencers mobilized through local chapters and social media representatives from each African region
• 5,000 memberships and subscriptions
• 17 active chapters (online and hybrid)

? Structure & Reporting

OMBDD is now streamlined into three key leadership positions , all of whom report directly to the Personal Assistant (PA) to the Chief Visionary Officer (CVO) :

Each leader is expected to drive outcomes aligned with SCEF’s Mission 2035.

? CURRENT VACANCIES1️⃣ Head of Digital Engagement & Strategic Communications? Division Lead – OMBDD

Role Summary:

This is the senior-most role in the division. You will provide strategic leadership to all digital, sponsorship, content, and outreach activities tied to NESA-Africa 2025. You’ll unify all units to deliver on ambitious KPIs with excellence and integrity.

Key Responsibilities:

• Translate organizational goals into tactical digital execution plans
• Lead and support two Unit Heads, 5 interns, and 17 volunteers
• Track deliverables using Asana and ensure OKRs are met across all units
• Represent OMBDD in high-level strategy and partnership discussions
• Oversee all webinar, content, and chapter activation milestones

Essential Skills & Qualifications:

• A demonstrated track record of success in nonprofit leadership, marketing, or communications
• Experience managing cross-functional and hybrid teams
• Ability to translate KPIs into actionable campaigns and digital growth plans
• Advanced use of tools: Asana, Mailchimp, Adobe Creative Suite, StreamYard, HubSpot
• Strong interpersonal and organizational communication skills
• Proven ability to meet revenue, engagement, and team performance goals

2️⃣ Unit Lead – Digital Content & NESA TV Broadcasts? Media & Content Manager – OMBDD

Unit Oversight:

• Online Services: Social Media, Analytics, Webinars, Customer Support
• Media Services: Video Production, Podcasts, NESA TV Broadcasting

Unit Targets:

• 2.4M engagements via social media, email, and chatbot responses
• $500K in merchandise revenue
• 800K engagements from NESA TV, videos, and podcasts
• $200K in content licensing income

Key Responsibilities:

• Supervise planning and deployment of 30+ content assets per month
• Manage content calendars and production for all digital platforms
• Deliver 150 nominee spotlight videos and media scripts for Expo week
• Coordinate webinar streaming and video distribution via NESA TV
• Ensure 80%+ user satisfaction via chatbot and helpdesk channels
• Maintain analytics dashboard for performance tracking

Required Skills & Experience:

• Proven track record of success in content marketing or digital production
• Strong command of tools like Adobe Premiere, Illustrator, Canva, and Hootsuite
• Experience running webinars and live digital broadcasts
• Excellent visual storytelling, design, and digital media management skills
• Familiarity with multilingual content rollout is a plus (Swahili, French, Arabic)

3️⃣ Unit Lead – Sponsorship & Chapter Development? Partnerships & Mobilization Manager – OMBDD

Unit Oversight:

• Online Business Development & Marketing: Sponsorships, Influencer Campaigns
• Local Chapter Services: Chapter Onboarding, In-Person Engagement

Unit Targets:

• 800K digital engagements via sponsorship and influencer-led campaigns
• $1.75M in sponsorship and donor income
• 125K physical engagements via watch parties and hybrid events
• $150K in chapter-led revenue

Key Responsibilities:

• Lead high-level sponsorship outreach and brand partnerships for award categories and expos
• Manage a network of 270 influencers mobilized through local chapters and Africa-based social media influencers
• Execute email campaigns and donor pipelines via Mailchimp and HubSpot
• Train and support 77 chapters across Africa and the diaspora
• Coordinate chapter onboarding, community engagement, and watch party rollout

Required Skills & Experience:

• A track record of success in sponsorship, business development, or field mobilization
• Strong pitch development, fundraising, and stakeholder communication skills
• Proficient in CRM tools (HubSpot), campaign tracking, and Google Workspace
• Experience managing regional or continental networks is highly desirable

? Why You Should Apply:

• Be part of Africa’s most exciting education and innovation campaign
• Gain hands-on leadership experience in digital strategy and global impact programs
• Receive competitive recognition, NESA merchandise, and VIP event access
• Work closely with high-impact change-makers and strategic partners

? How to Apply

Deadline: June 20, 2025

? Send your CV, cover letter, and (optional) portfolio or pitch deck to:

admin.hr@santoscreations.org

? Subject: “Application – [Job Title] – NESA-Africa 2025”

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