• Strategy Development: Develop and implement a comprehensive social media strategy aligned with overall marketing goals.
• Identify the target audience and create content (videos, infographics, literature, competition) that resonates with them.
• Stay informed about industry trends, competitor activities, and emerging social media platforms.
• Content Creation: Create and curate engaging and shareable content for various social media platforms, including text posts, images, videos, infographics, literature, competitions, and other multimedia formats.
• Ensure that content is consistent with the brand voice, style, and messaging.
• Create a strategy to encourage Lagooz Schools' stakeholder active participation on our social media.
• Community Management: Monitor and respond to comments, messages, and mentions on social media platforms.
• Foster a positive and interactive online community around the brand. Handle customer inquiries, complaints, and feedback through social media channels.
• Campaign Management: Plan and execute social media campaigns, promotions, and contests to drive engagement and achieve specific objectives.
• Utilize social media advertising to reach target audiences and achieve campaign goals.
• Analytics and Reporting: Track and analyze key performance metrics to assess the effectiveness of social media efforts.
• Generate reports on social media performance and provide insights for continuous improvement.
• Collaboration: Work closely with marketing, public relations, and other relevant teams to ensure a cohesive brand presence across all channels.
• Collaborate with influencers, brand ambassadors, or other partners to amplify the brand's reach.
• Stay Updated on Trends: Stay informed about changes in social media algorithms, features, and trends.
• Explore and recommend new tools or technologies to enhance social media strategies.
• Crisis Management: Be prepared to handle social media crises or negative publicity effectively.
• Develop and implement crisis communication plans as needed.
Legal Compliance: Ensure that all social media activities comply with relevant laws, regulations, and ethical standards.

Requirements:

• At least 2 years of experience
OND in any field of study

Note: The candidate must submit a written report of their activities on social media to the marketing team.