General Function & Key Objectives:
Ensure to meet business goals in terms of product sales, sales growth, market share improvement, profitability, and customer satisfaction in the assigned territory.
Primary Responsibilities:
- Grow CATS Sales: Achieve agreed sales budget for CATS brands.
- Develop sales in the assigned geographical territory through direct sales visits and contracted freelancers if any.
- Strictly follow & implement a guided sales strategy to achieve the growth and sales targets.
- Develop and maintain positive relationships with established customers through close management of the accounts and attention to their needs.
- Assess and define customer applications so that the correct product can be represented. Ensure integrity in the application of the products.
- To promote CATS brands with value sales process.
- To interact actively with customers to become their consultant in selling our products.
- To follow-up existing customer showing high degree of commitment and professionalism.
- To set and maintain coherent and clear sales activity agenda.
- To protect and promote CATS price positioning and premium. Achieve the Gross Contribution of min. 30%
- Reporting: To report, (daily, weekly & monthly) using sales tools and databases, activities, and information collected in the market (customers, competitors, actions in progress)
- To support sales through undertaking sites survey and providing technical advice to both existing and new potential customers.
- To continuously improve technical knowledge on product technologies and applications.
- To support the complete sales process with prospecting, discussions, demonstration, exhibition, reference selling, and negotiation to achieve the target.
- To maintain regular contact with all customers. Spend 70% of your time meeting existing potential customers & finding new potential customers. And 30% of your time for negotiations (closing the quick wins – immediate prospects).
Skill Required
- Experience in sales of machines and parts (Compressors, Pumps, valves, conveyors, belts and other heavy machinery parts).
- Experience in a manufacturing or engineering company Proven records of high performance sales.
- Proven experience selling in the CMC industries (Cement, Mining & Construction).
- Enjoys the art of selling and be willing to go hands-on when required.
- Ambitious and performance-driven personality.
- Sound judgment and good business sense.
- Teamworking ability.
- The ability to build relationships with clients quickly.
- Analytical and problem-solving skills.
- Resilience and tenacity.
Educational Requirement:
- BSc or HND in any related field but an added advantage in Electrical, Mechanical, and Industrial Engineering.
- A minimum of 5 years of corporate B2B direct selling in CMC industries (Cement, Mining & Construction)
Qualified candidates should forward their CVs using the role as the subject of the email to [email protected]
Job Type: Full-time
Application Deadline: 15/06/2025
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