Growth Officer to Chief Executive Officer

CredGuide Ltd

Marketing & Communications

Job Title: Growth Officer

Reports To: Chief Executive Officer

Location: [Abuleegba- Lagos]

Department: Executive Office

Industry Focus: Business Process Outsourcing (BPO) — Debt Collection, Customer Service Outsourcing, Telemarketing

Job Summary:

The Growth Officer will be responsible for identifying, developing, and executing growth strategies across all core service verticals: Debt Collection partnership, Customer Service Outsourcing, Telemarketing, and Credit Risk Management. This role focuses on B2B business development, strategic partnerships, market expansion, and driving revenue through new client acquisition and service diversification.

The ideal candidate should have experience in selling professional or outsourced services and understand the telecommunication, credit ecosystem, including collections and risk management. They should be proactive, analytical, and relationship-driven , with a proven ability to close deals and grow market share.

Key Responsibilities:Market & Opportunity Development:

Identify new business opportunities, market trends, and service gaps across target sectors (e.g., banks, fintechs, telcos, insurance, retail, hospitality).

Drive entry into new markets and sectors with customized growth plans per service vertical.

Lead Generation & Business Acquisition:

Build and maintain a robust sales pipeline through cold outreach, networking, referrals, and industry research.

Develop and deliver persuasive presentations, proposals, and RFP responses for all services, including credit risk management solutions.

Partnership Development:

Initiate and manage high-value partnerships with organisations needing support in customer engagement, collections, telemarketing, and credit profiling.

Cross-functional Collaboration:

Provide client feedback to the leadership team to support service innovation and improvement.

Performance Tracking & Reporting:

Monitor growth KPIs, sales funnel performance, client onboarding progress, and satisfaction levels.

Provide weekly/monthly performance updates and insights to the CEO and executive team.

Key Performance Indicators (KPIs)

KPI Target

Qualified leads generated 10 new B2B leads per month

New client acquisition 2–3 new clients across service lines monthly

Conversion rate (leads to signed client) 20%

Revenue contribution from new deals ₦10 million per quarter (set by CEO)

Strategic partnerships signed 24 per year

Proposal win rate 50% success rate on submitted proposals

Pipeline growth 20% increase in deal value month-over-month

Client feedback (on-boarding phase) 85% satisfaction or NPS score

Qualifications & Requirements

Bachelor’s degree in Business, Marketing, Finance, or a related field.

Minimum relevant experience in B2B sales, business development, or strategic partnerships in outsourcing, fintech, FMCG, telecoms or a related field.

Experience building client relationships and closing service contracts.

Excellent communication, negotiation, and stakeholder management skills.

Proficient in proposal writing and pipeline reporting.

Growth-driven and self-motivated.

<