Social Media Manager

Business4Every

Marketing & Communications

Job Overview
As the Social Media Manager, you will be responsible for developing and executing our social media strategy to enhance our online visibility and achieve marketing goals. You will oversee all social media accounts, create engaging content, track performance metrics, and collaborate with the design team to produce high-quality visual assets.
Key Responsibilities
. Develop and implement data-driven social media strategies aligned with business goals.
. Create, curate, and schedule engaging content across platforms (Facebook, Twitter, Instagram, LinkedIn).
. Manage social media content calendars to ensure timely and relevant posts.
. Monitor accounts for comments, messages, and mentions, and respond promptly to foster positive audience interactions.
. Track performance metrics to optimize content and increase engagement and reach.
. Collaborate with the design team to ensure brand consistency.
. Stay updated with social media trends, tools, and best practices.
. Conduct competitor analysis and research to identify growth opportunities.
Requirements
. Minimum of 3 years experience as a Social Media Manager.
. Strong knowledge of social media platforms and practices.
. Proficiency in management/monitoring tools (e.g., Hootsuite, Brandwatch).
. Excellent writing, editing, and communication skills.
. Familiarity with analytics tools and ability to convert data into insights.
. Strong organizational skills and attention to detail.
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