DKT International Nigeria is a social marketing organization whose core mission is the provision of safe and affordable options for family planning and HIV prevention. We have a challenging and inspirational mission to improve family planning in Nigeria through social marketing and promotion / distribution of our products.
We are recruiting to fill the position below:
Job Position: Digital Media Executive
Job Location: Lagos
Employment Type: Full-time
Key Accountabilities / Responsibilities
- Liaise and monitor third-party platforms to run our campaigns.
- Research and analyze media trends (digital & traditional) to improve social media presence and campaign efficacy
- Generate content for digital and offline platforms when necessary
- Organize online promotion strategy/campaigns for consumers
- Work with the internal Creative Graphics Designers in designing visual content that reflects the audience and the DKT brands
- Develop and implement appropriate communication strategies through competitive research, platform determination, message, and audience identification
- Liaise with the internal creative graphics designers in designing visual content that reflect the audience and DKT brands
- Develop a content strategy in line with DKT Nigeria’s marketing objectives
- Manages all social media channels and campaigns, in order to sustain an engaging audience experience
- Budget and financial reporting of owned post promotions on all DKT social media platform
- Develop and implement the organization’s social media marketing objectives
- Run regular social campaigns and track their success (likes, visits, views, reach, engagement, leads, sales)
- Researches and analyses social media trends and website traffic data, to improve social media strategy and campaign efficacy
- Carry out a periodic comparative analysis of competition in order to develop new strategies.
- Generate content for mobile marketing platforms
- Organize the online promotion strategy for consumers and providers
- Create timely and engaging content optimized for the platform used and the intended audience
- Manage social media marketing campaigns and day-to-day activities including:
- Create, and manage all published content (images, video, and written)
- Monitor and respond to users in a ‘’social’’ way while cultivating leads and sales
- Conduct online advocacy and branding and open stream for cross-promotions.
Qualification / Experience
- Hold a relevant Degree or qualification in Communication, Marketing or Advertising.
- 2-5 years of work experience in similar role
- Must possess a high level of integrity and responsibility
- Must be an excellent team player
- Advanced presentation, analytical and communication skills (oral and written)
- Should be market oriented
- Excellent social media management skills.
- Experience with blogging, Facebook and Twitter.
- Excellent knowledge of social media management tool is a huge plus.
- Ability to design and manage online marketing programs focusing on building awareness and audience acquisition.
- Have active accounts with Social Media Networks like Facebook and Twitter.
- Strong interpersonal skills
- Good customer relations and follow-up skills
- Ability to meet set deadlines.
Method of Application
Interested and qualified candidates should send their CV to: hr@dktnigeria.org using "Digital Media Executive - Lagos" as the subject of the email.