Deputy Marketing Manager
Solis
Marketing & Communications
- Minimum Qualification :
Job Description/Requirements
The purpose of this role is to become the expert for the company’s marketing efforts within Africa, specifically to develop and grow the brand awareness and business growth within those markets. Ensuring Solis is visible within all key media and at all major and relevant exhibitions and events. Liaise and work with the wider marketing team on event requirements and content creation to ensure distributors, installers and end users know and understand Solis.
1、Promotion Plan: Develop a strategy for promoting the Solis brand and products in Africa, including media placements, online and offline activities, and exhibition plans. This aims to increase Solis brand exposure and support market share growth in Africa.
2、Plan Execution: Execute the promotion plan, ensuring effective brand promotion in Africa. Support product sales targets and take responsibility for brand building and new product promotion outcomes.
3、Responsible for daily updating of social media content, brand marketing activities, and increasing the attention and interaction of accounts on social media platforms. Expand resource exchange on social network or fan base, develop and establish industry KOL partnership.
4、Media Relations: Write press releases, act as an industry media liaison, maintain media relations, and ensure maximum exposure of media expenditures. Part of the activities as a spokesperson for overseas brands, interviews with overseas media.
5、Cross-functional cooperation: The main marketing contact for customers and other partners, maintaining partnership, assisting the sales team to develop new customers and maintain existing customers;
6、Completion of tasks assigned by superiors
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