Job description
- Develop, implement, and manage comprehensive digital marketing strategies that align with the company’s goals.
- Oversee website management, ensuring optimal performance, user experience, and SEO best practices.
- Analyze data to measure the effectiveness of campaigns and optimize future efforts based on insights.
Responsibilities:
- Create and manage content for the company’s website, social media channels, email newsletters, and other digital platforms.
- Conduct keyword research and implement SEO strategies to improve organic search rankings.
- Monitor website analytics using tools such as Google Analytics to assess traffic patterns and user behavior.
- Collaborate with cross-functional teams to design landing pages that enhance user experience and conversion rates.
- Manage social media accounts by developing engaging content that resonates with target audiences.
- Prepare detailed reports on campaign performance metrics including ROI and KPIs.
- Stay updated on industry trends to ensure the company remains competitive in the digital landscape.
Skills and Qualifications:
- Proven experience in digital marketing or a related field with a strong understanding of various E-commerce platforms.
- Proficiency in ZOHO inVENTORY Management system
- Proficiency in SEO techniques, SEM strategies, email marketing, and social media management.
- Excellent written and verbal communication skills with a keen eye for detail.
- Strong analytical skills with the ability to interpret data effectively. proficiency in google analytics.
- CRM (Customer Relationship Management) Understanding how to use CRM systems to manage customer data and interactions.
- Experience with website management tools (e.g., WordPress) and familiarity with HTML/CSS, javascript.
- CMS (CONTENT MANAGEMENT SYSTEMS)
Preferred Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field is required.
- At least [3] years of experience in digital marketing or website management roles.
- Qualified candidates should send their CV to [email protected]
Job Type: Full-time
Job Types: Full-time, Part-time
Pay: ₦150,000.00 - ₦250,000.00 per month
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