Digital Marketer/Content Creator

Casalavoro

Hospitality & Leisure

Responsibilities:

• Plan and execute digital marketing campaigns across platforms (social media, email, blogs, SEO, paid ads).
  
• Create original and compelling content for websites, blogs, newsletters, and social media (videos, reels, graphics, carousels, etc.).
  
• Develop and manage content calendars aligned with marketing goals and key dates.
  
• Optimize content for SEO and audience engagement using relevant tools and analytics.
  
• Analyze digital performance using tools like Google Analytics, Meta Insights, and others.
  
• Collaborate with designers, videographers, and other content creators to produce high-quality marketing materials.
  
• Stay current with industry trends, algorithm updates, and content trends across platforms like Instagram, TikTok, LinkedIn, YouTube, and X.
  
• Manage and grow online communities, respond to comments and messages, and foster engagement.
  
• Support influencer marketing, brand partnerships, and user-generated content campaigns.
  
Monitor competitor content and digital trends to stay ahead of the curve.

Requirements:

• Bachelor’s degree in Marketing, Communications, or any related field.
  
• Minimum of 3+ years of experience in digital marketing and content creation.
  
• Strong portfolio of digital content (social posts, videos, blogs, campaigns).
  
• Proficiency in tools like Canva, Adobe Creative Suite, CapCut, Buffer, Hootsuite, Meta Business Suite, and email platforms (e.g., Mailchimp).
  
• Good knowledge of SEO, social media algorithms, and analytics.
  
• Strong writing, storytelling, and visual content creation skills.
  
• Ability to manage multiple content projects and meet tight deadlines.
  
• Passionate about digital trends, social media culture, and online communities.

Preferred Skills :

• Experience in photography and videography.
  
• Knowledge of short-form video trends (Reels, Shorts, TikToks).
  
• Familiarity with basic HTML, WordPress, or eCommerce platforms is a plus.
  
Experience running paid ads (Meta, Google, TikTok).

Benefits:

• Flexible work schedule or remote work options
  
• Performance bonuses and content incentives
  
• Access to content creation tools and training
  
• Opportunity to grow with a creative and collaborative team
  
• Vibrant, supportive