Responsibilities
- Create visually striking designs for various digital platforms, including social media, websites, and mobile applications
- Develop infographics and data visualizations to effectively communicate complex crypto concepts
- Design marketing materials, including presentations, brochures, and email templates
- Collaborate with the marketing and product teams to ensure consistent branding across all touchpoints
- Stay up-to-date with the latest design trends and best practices in the crypto industry
- Conceptualize and execute creative assets for product launches, events, and campaigns
- Contribute to the evolution of Token Metrics' brand identity and design system
Requirements
- 3+ years of experience in graphic design, preferably in the crypto or fintech industry
- Strong portfolio demonstrating expertise in modern design principles and digital-first approach
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma
- Solid understanding of typography, color theory, and layout design
- Familiarity with blockchain technology, cryptocurrencies, and DeFi concepts
- Ability to work in a fast-paced environment and manage multiple projects simultaneously
- Excellent communication skills and ability to articulate design decisions
Key Design Principles to Follow
- Embrace minimalism and clean design to enhance clarity and user focus
- Utilize white space effectively to create balanced and visually appealing compositions
- Implement a clear visual hierarchy to guide users through information effortlessly
- Use contrast strategically to highlight important elements and improve readability
- Incorporate consistent branding elements to maintain a cohesive visual identity
About Token Metrics
Token Metrics helps crypto investors build profitable portfolios using artificial intelligence based crypto indices, rankings, and price predictions.
Token Metrics has a diverse set of customers, from retail investors and traders to crypto fund managers, in more than 50 countries.